Ama.mi is a new line of accessories entirely crafted in Italy, born from the unparalleled craftsmanship that distinguishes our country. Ama.mi embodies not only an invitation to love but also encapsulates within its logo an invitation to love Milan, its birthplace and the Italian capital of fashion and design.
Each product is imbued with Milanese identity, blending exceptional functionality with elegant and sophisticated design, serving as a broader homage to Italian beauty and elegance. It showcases meticulous attention to detail and a commitment to artisanal perfection.The brand's distinctive design draws inspiration from nature for its prints, reflecting the importance of sustainability and vitality in the daily urban routine.

Beyond being ideal urban accessories, our products are designed to accompany you on every journey, boasting a line crafted for comfort and style, including backpacks, travel duffels, and spacious shoulder pouches.
Our SS24 collection spans from small leather goods, featuring makeup pouches and travel bags, to hair accessories, such as acetate hair clips, silk bows for adorning ponytails, headbands, bandanas for sun protection, and sparkling glitter headbands. All are offered in six multicolor floral-inspired prints.
Each Ama.mi product carries the proud heritage of Italian craftsmanship and the vibrant essence of Milan, becoming an indispensable companion for those who cherish beauty in life.